Customer reference management software is typically used to identify good match references during a sales cycle, build a pool of qualified references and reward reference program participants. The managers of customer reference program are responsible for gathering and fulfilling requests for references to help salespeople obtain new clients and provide proof of customer success stories for industry analysts and the media.
- Customer Profiles - Complete activity history tracking, fully customizable fields and lists, role-based access control, field synchronisation with CRM.
- Nominations - Tailor the nomination for different audiences, connect directly to your CRM.
- Suggested References - Easy for sales, fully configurable, compatible with all levels of Salesforce.
- Less time spent by sales representatives searching for suitable customer references.
- Avoiding over-using and under using valuable customer references.
- Gaps being filled with customer references in certain industries/products/geographies.
- Faster customer reference fulfilment time enabling a reduction in sales cycles.