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Local marketing refers to marketing activities by a small brick and mortar businesses like stores, restaurants and outlets, and individual franchise businesses. Local marketing providers handle marketing activities like email marketing campaigns, social marketing and review curation on behalf of these small businesses to build reputation, buzz and increase foot traffic to these businesses.
Features:-
- Automated approval workflows and escalation processes
- Point-and-click customization of any type of media; print or digital
- Print-on-demand integration
- Logos, addresses, QR codes, maps, headshots, etc. can be pre-populated into templates based on user credentials
- Scheduled deployment of emails and social media content
- Update content once (promotions, pricing, images, products) and publish across all your local landing pages and microsites automatically
- Integrated co-op and marketing fund management allows users to access everything they need in one place and pay for those purchases using co-op funds, credit card, corporate bill or a combination
Benefits:-
- Improved search engine rankings
- Increased productivity
- More cost efficient marketing
- Better message coordination and consistency
- Expanded local marketing expertise.