Social advertising software helps companies advertise on social media sites such as Facebook, Twitter, and LinkedIn. Social advertising products allow advertisers to buy, manage, and place social ads to reach the wide-spanning audiences using these sites. Social advertising is typically managed by a company’s marketing team or a third-party ad agency and can be leveraged to drive both brand awareness and direct response initiatives.
Features:-
- Open Access - Reach your customers across any device, browser, or app with access to over 500 ad exchanges, including native inventory like Facebook, Twitter, Instagram, and Google.
- Control and Transparency - Conveniently place ads, monitor performance, and fine-tune your campaigns with an easy-to-use platform.
- Ensures your ads receive the right placement for the right price.
Benefits:-
- Easily create precise audience segments
- Amplify your messages across Facebook, Twitter, and TV
- Automatically retarget users who've demonstrated strong intent
- Build awareness and capture audience attention at scale